GAME to end in-store pre-orders

UPDATE 3.10pm UK: GAME will end its GAME Wallet functionality on 21st August, Eurogamer has learned.
According to an internal memo seen by Eurogamer, the ability to add store credit and gift cards to your virtual GAME Wallet will be switched off next month.
In a week’s time, on 18th July, GAME Wallet customers will no longer be able to add new funds or gift cards. After 21st August, all GAME Wallet accounts will be closed.
“It is strongly urged that customers spend all their credit they have in their GAME Wallet account on purchases at GAME.co.uk prior to the closure date,” the memo states.

ORIGINAL STORY 12.30pm UK:
GAME will no longer accept in-store pre-orders for upcoming games, Eurogamer can confirm. The latest change to hit the brand will see GAME end in-store pre-orders in a matter of weeks.

As of 1st August, no new in-store pre-orders will be accepted and all existing pre-orders will be refunded for products set to be released after 31st January 2025.

Any existing pre-order or deposit for a product set to be launched before the end of January 2025 will still be honoured. There’s no change to online pre-orders.

The news, first reported today by TechRadar Gaming, was passed to store staff in a memo earlier this week. Eurogamer has been contacted by GAME staff about the changes, and has contacted the brand’s owner Frasers Group for comment.

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